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Tuesday, May 21
 

10:00am EDT

Opening Remarks VirtualStephanie Butler

10:05am EDT

Partner Presentation by IQVIA VirtualAndrew Burkus • Edith Hodkinson • Jerrad Rickard • David Reim

10:35am EDT

Panel: Harness the Power of AI: Employ AI to Extract Contextual Insights from Multiple Sources to Drive Better Commercial Engagement VirtualTim Kuruvilla • Ravi Gopalakrishnan • Jorge Herrera • Eunjoo Pluenneke

11:20am EDT

Navigating AI and Human Touch VirtualCarly Kuper • Dr. Susan Dorfman • Lee Powell • Ozgun Demir • Tarak Shah

12:05pm EDT

Case Study: Digital Engagement Based HCP Target Segments + Dynamic Activation Plans VirtualEmily Martin • Samarth Virk

12:35pm EDT

Fireside Chat: Navigating the Path to Marketing Excellence: Insights on Cultivating the Next Generation of Marketers VirtualStephanie Butler • Alana Darden Powell

1:05pm EDT

Closing Remarks VirtualStephanie Butler
 
Wednesday, May 22
 

10:00am EDT

Opening Remarks VirtualStephanie Butler

10:05am EDT

Partner Presentation by Swoop Virtual

10:35am EDT

Panel: Navigating Omnichannel Success: Orchestrating Seamless Customer Experiences VirtualMichael Diaz • Brianne Casey • Myles Lawless • Cortnie Gagnon, MBA

11:20am EDT

Partner Presentation by OptimizeRx Virtual

11:50am EDT

The Value of a Bi-Directional Data Supply Chain to Accelerate a Hyper Targeted Rare Disease Oncology Launch VirtualMatt Goff

12:20pm EDT

Navigating Disruptive Launches: Lessons Learned from the Trenches VirtualYaa Bruce

12:50pm EDT

Closing Remarks VirtualStephanie Butler
 
Thursday, May 23
 

10:00am EDT

Opening Remarks VirtualStephanie Butler

10:05am EDT

Fireside Chat: Transforming Pharma Marketing through Data-Driven Insights VirtualStephanie Butler • Justin Molavi

10:35am EDT

Enhancing HCP Engagement Through Intelligent Content Targeting VirtualTash Brown • Paul Kudlow

11:05am EDT

Panel: Authenticity in Action: Increase Engagement and Build Trust through Patient-Centered Campaigns VirtualStephanie Butler • Kelly Bock • Shoshana Lipson • Ryan Sinclair • Dayna Sracic

11:50am EDT

Fireside Chat: Navigating Enterprise Success: Insights from Elizabeth Jeffords, CEO of Iolyx Therapeutics VirtualStephanie Butler • Elizabeth Jeffords

12:20pm EDT

Closing Remarks Virtual
 
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